Welcome to my studio!
Collaboration in Mind? Let's get started!

Overview

Determining a suitable license


Like many other creative industries, the illustration industry works on a licensing structure. A license grants client usage rights specifying: nature of use, region of distribution, distributor and duration. *What is an illustration license?​ (resource from the Association of Illustrators)




Copyright


Client's needs are all covered through specified usage rights granted by a license, while the artist is able to maintain the artistic integrity of the illustration by keeping the copyright in any work they create.




Publishing and Retail


Colourful characters and richly detailed illustrations can engage both children and parents alike! Usually negotiated on an "Advance + Royalties" model with a license for use and additional usages (ex: ebook, toys, stationery etc.) covered through "Subsidiary Rights". *How do I hire an illustrator for my self-published book?(resource from the Society of Children’s Books Writers and Illustrators)




Commissioning an Illustrator


Sharing the details liste below with the illustrator will really help provide an overview of the project, identify the best approach to match your needs as well as give more context for an accurate quotation. 1. Project scope (quantity & size of illustrations) 2. Usage (license required) 3. Level of artwork complexity required 4. Timeline. *How do commissions work?​ (resource from the Association of Illustrators) Complexity of illustrations loosely falls into these categories: 1. Spot Illustrations: simple, usually no background 2. Vingette: simple, loosely rendered background 3. Scene: full background, occupies most of the page/product 4. Spread: full background, occupies entire double page/product 5. Large Format: stage backdrops, wallpaper, event displays Providing any visual references will also greatly help in understanding the the type of artwork required.




Branding and Events


Convey a compelling brand story with illustrations crafting a strong visual narrative for events and promotions! Projects are usually negotiated as a one-time flat fee with a license for use.





Creation Process

Do you work traditionally or digitally?


Both! Majority of my illustrations are created traditionally by hand (pen and watercolour on paper). The original paintings are then scanned as a high-resolution raster image and further enhanced digitally to be optimized for web or print reproduction. I usually draw larger than the finished size to ensure a crisp image output and to account for bleed. From time to time, I also work digitally when the art style and increased control of digital illustration is more suitable to a project. This is particularly the case for large scale reproductions to maintain a high-resolution reproduction.




How can I learn more about working with illustrators and the illustration industry?


I publish blog articles reflecting on the industry, my current practice and sharing resources. Commissioning and Licensing: The AOI (Association of Illustrators) is a trade association representing illustrators, campaigns for their rights as well as providing advisory services to its members all around the world. They have published resources for commissioning and understanding licensing. General Pricing: The Handbook of Pricing & Ethical Guidelines published by Graphic Artist's Guild offers insights on standard fees and terms. Fees are a reflection of the artist's time and the nature of usage. Children's Books: SCBWI (Society of Children's Books Writers and Illustrators) is an international professional organization for children's publishing. They have published a resource for hiring an illustrator for your self-published book. From the Illustrator's Perspective: Society of Visual Storytelling produces podcasts from the artist's perspective on professional practice.




Where are you based?


I am a Canadian illustrator currently based in Toronto but spent previous years abroad in Hong Kong. I am actively working on projects around the world and welcome international collaboration!





More Information

Do you work traditionally or digitally?


Both! Majority of my illustrations are created traditionally by hand (pen and watercolour on paper). The original paintings are then scanned as a high-resolution raster image and further enhanced digitally to be optimized for web or print reproduction. I usually draw larger than the finished size to ensure a crisp image output and to account for bleed. From time to time, I also work digitally when the art style and increased control of digital illustration is more suitable to a project. This is particularly the case for large scale reproductions to maintain a high-resolution reproduction.




How can I learn more about working with illustrators and the illustration industry?


I publish blog articles reflecting on the industry, my current practice and sharing resources. Commissioning and Licensing: The AOI (Association of Illustrators) is a trade association representing illustrators, campaigns for their rights as well as providing advisory services to its members all around the world. They have published resources for commissioning and understanding licensing. General Pricing: The Handbook of Pricing & Ethical Guidelines published by Graphic Artist's Guild offers insights on standard fees and terms. Fees are a reflection of the artist's time and the nature of usage. Children's Books: SCBWI (Society of Children's Books Writers and Illustrators) is an international professional organization for children's publishing. They have published a resource for hiring an illustrator for your self-published book. From the Illustrator's Perspective: Society of Visual Storytelling produces podcasts from the artist's perspective on professional practice.




Where are you based?


I am a Canadian illustrator currently based in Toronto but spent previous years abroad in Hong Kong. I am actively working on projects around the world and welcome international collaboration!





Recent Blog Posts for a behind the scenes look:
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All artwork on website is copyrighted and may not be used without artist permission

© Natalie Illustration © Natalie Hui, all rights reserved 2021

I am a children 's book illustrator based in Toronto, Canada!

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